About
Atalay Köroğlu.
Filmmaker, Director & Advertiser — Istanbul
Istanbul-based filmmaker, director, and advertiser with over a decade of experience in visual storytelling. I bridge the gap between cinematic artistry and strategic marketing — creating content that resonates emotionally and delivers measurable results.
From corporate films and commercials to documentaries and brand campaigns, my work spans the full spectrum of visual media. Every project starts with a story — and ends with impact.
Whether it's a 30-second TV spot or a feature-length documentary, I bring the same level of craft, obsessive attention to detail, and strategic thinking to every single frame.
10+
Years Experience
Since 2014
150+
Projects Delivered
Across 12 countries
50+
Happy Clients
Startups to enterprises
20+
Awards & Features
International recognition
Journey
The Story So Far.
Creative Studio Launch
Established full-service creative studio in Levent, Istanbul.
International Expansion
First international clients — London, Dubai, Berlin. 30+ projects across borders.
Advertising & Strategy
Expanded into full-funnel advertising — brand strategy, social media, digital campaigns.
Documentary Work
First documentary commission for TRT World. Three festival selections.
Commercial Directing
Transitioned to directing commercial work for major Turkish brands.
Career Start
Started as a cinematographer and editor in Istanbul's indie film scene.
Skills
What I Bring.
Tools & Gear
What I Use.
Recognition
Awards & Features.
“Every frame tells a story. Every campaign has a purpose. My job is to make sure they do both — beautifully.”